The Pokémon Company Generated $3.3 Billion in Retail Revenue in 2016

That’s an increase of $1.2 billion compared to 2015.

By Jon Stevens. Posted 04/14/2017 15:00 Comment on this     ShareThis

As revealed in the April volume of License Global, The Pokémon Company International generated $3.3 billion in retail revenue in 2016, putting it 19th in the publication’s list of the top 150 global licensors for the year.

The company was previously ranked at 29th in 2015, with a total retail revenue of $2.1 billion.

The figures themselves relate to The Pokémon Company’s retail sales of licensed merchandise globally and, while substantial, still don’t come close to that of the number one slot, The Walt Disney Company, which enjoyed a retail revenue of $56.6 billion in 2016.

The massive increase in revenue is impressive, but makes sense considering that Pokémon Go and Pokémon Sun and Moon were all released in 2016 and reinvigorated both the public’s and longstanding fans’ interest in the series. Both sets of games continue to receive ongoing updates from the developers, with The Pokémon Company recently announcing that a new mythical Pokémon is heading to Sun and Moon.

Later this year we will see the release of the 20th season of the Pokémon animated series, as well as the 20th animated movie, and production is also set to begin on the series’ first live-action movie, Detective Pikachu.

Source: NeoGAF

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