Macy’s will be hosting its 95th Thanksgiving Day Parade this year. Helping to mark the milestone is the return of a Pikachu balloon to the parade, but he’s not coming alone. This time, he’s joined by regular pal Eevee. The pair share a sled in their new parade balloon.
Eevee joins Pikachu for the 95th Macy’s Thanksgiving Day Parade!
You can’t miss this new balloon! @Macys #MacysParade pic.twitter.com/dChVJN1nli
— Pokémon (@Pokemon) October 18, 2021
Here’s a bit from the press release about the significance of the balloon:
“Pikachu and Eevee are the perfect ambassadors to represent the fun and joy of Pokémon in this new balloon debuting during the brand’s 25th anniversary year,” said Colin Palmer, vice president of marketing for The Pokémon Company International. “Pikachu remains an icon of the brand, and its annual appearance in the Macy’s Parade has been delighting fans and families for decades. The introduction of Eevee, known for its unique Evolution abilities, is the perfect Pokémon friend to join Pikachu and represent the brand as we look to the future and all of the fun and adventures which are yet to come.”
And a bit more:
“The Pokémon balloon has become a mainstay of the Macy’s Thanksgiving Day Parade and one which fans and families look forward to year after year,” said Jordan Dabby, producer of the Macy’s Thanksgiving Day Parade. “As Pikachu prepares to brighten the Parade route for the 21st consecutive year, we’d like to welcome Eevee to the Macy’s Parade as we look forward to them both delighting viewers for many years to come.”
Pokemon’s 25th anniversary has been a nearly nonstop raucous celebration. The good times will continue to roll come Thanksgiving as fans the world over get to watch Pikachu and Eevee floating overhead.
Source: The Pokémon Company Press Release