Nintendo Stock Jumps After Pokémon Go Release

The company had its best single day since 1983!

By Marc Deschamps. Posted 07/11/2016 18:30 Comment on this     ShareThis

News Desk Masthead - Pokémon Pokemon

To say that Pokémon Go came as a bit of a surprise would be an understatement. While many anticipated Niantic’s mobile game would be a hit, few expected it to have a similar crossover appeal to Wii Sports. Since the game debuted last week, however, that seems to be exactly the case, as players young and old bond in their mutual attempts to catch them all. That success has already translated quite well for the company financially.

Nintendo’s stock jumped up 23 percent in early trading in Japan on Monday, giving the company its single best day since 1983. Fans around the country have clearly embraced the app. The title has been downloaded more than 7.5 million times across iOS and Android. Android users in particular have downloaded Go more times than Tinder, the popular dating app.

It will be very interesting to see if Pokémon Go can maintain the app’s momentum, and whether or not Nintendo can find a way to carry those same fans over to Sun and Moon when the titles release this November.

Source: Business Insider

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