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After years of pushing and prodding from industry analysts, journalists, gamers, and most people with two cents to share, Nintendo finally entered the mobile market with Miitomo launching in Japan for iOS and Android devices. So far, the company’s first endeavor is looking to be quite successful.
The first indicator of the app’s success is that in the few days since its launch, it has managed to climb to the top of both the iOS App and the Android Play stores’ free apps rankings. Then again, considering the Nintendo’s considerable social cache in its homeland, that might not be too surprising.
What might prove more exciting, at least to the more market minded readers out there, is how this news has played out on the stock market. Since Miitomo launched, Nintendo’s stock has increased by 8.2 percent while DeNA, its mobile developer partner, saw a 6.5 percent jump.
Even with sagging hardware sales, Nintendo remains a cultural icon among gamers the world over, so it will be interesting to see if Miitomo finds similar success as it launches in more markets, which is expected to occur before the month is over.
